This is the true Marshmallow and not to be confused with the common Mallow. The flowers are mauve pink in colour and grow in clusters in the leaf axils. Romans, Greeks, and Arabs all used this plant medicinally, indeed its botanical name comes from a Greek word meaning 'to heal'. All parts of the plant are used nowadays for many medicinal and cosmetic purposes. The well-known Marshmallow sweets were originally made from this plant, from the powdered root, until the present starch and sugar concoction took over. Although it will thrive in most situations, it is at its best where there is plenty of moisture.